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Pictogram chart

Count with icons: people, homes, hearts and more.

When to use a pictogram chart

Use it to make numbers human, like '7 in 10 adults', for social posts and reports.

How to make one

  1. Paste your data into the Data box, or upload a CSV. The example shows the columns it needs.
  2. Add a title, subtitle and source under Text.
  3. Pick colours, a font and a size under Style: 16:9 for slides, 1:1 for WhatsApp and LinkedIn, 4:5 for Instagram posts, 9:16 for Stories, Reels and TikTok.
  4. Press Play to animate it, or Present to show it full screen.
  5. Press Share & export. On a phone, send the image, an MP4 video of the animation or a link straight to WhatsApp, Instagram, TikTok or LinkedIn. On a computer, copy it into your slides or download a PNG, SVG or PowerPoint file.

Everything runs in your browser. Your data isn't uploaded anywhere, and your last chart is remembered on this device.

Questions about the pictogram chart

What data do I need for a pictogram chart?

Two columns: a label and a number; each icon stands for a round amount. Or three columns: a label, a number and an 'out of' total, like 7 out of 10. Paste it from Excel or Google Sheets, upload a CSV, or connect a live Google Sheet.

When should I use a pictogram chart?

Use it to make numbers human, like '7 in 10 adults', for social posts and reports.

What's the most common mistake with a pictogram chart?

Too many icons. Keep rows to 20 icons or fewer; past that, each icon should stand for a round amount.

Can I animate it, download it or put it in PowerPoint?

Yes. Press Play to animate it, record an MP4 or GIF, or download a PNG, SVG or PowerPoint file. In PowerPoint it's added as a high-resolution image. It's free, with no sign-up.

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